Loops And Wales Ayman

A  sock shop by the sock obsessed needed a name that would signal connoisseurship and expertise Loops & Wales with its playful nod to knitting terminology was born The visual identity brings forward the breadth and variety of socks from fashion to performance with a mix and match graphic language.

A  sock shop by the sock obsessed needed a name that would signal connoisseurship and expertise Loops & Wales with its playful nod to knitting terminology was born The visual identity brings forward the breadth and variety of socks from fashion to performance with a mix and match graphic language.